FROM LINDA ON LISTENING, HARD WORK AND ENTREPRENEURIAL SPIRIT.

Ahead of her appearance at The Marketing Society’s Annual Conference next Tuesday 29 November, Dr Linda Yueh, speaks to Elen Lewis about listening, hard work and entrepreneurial spirit.
 

What does a bold leader look like?
A good listener who is then decisive.
 

What should all global leaders know?
What they don't know and how to compensate for it.
 

What's the secret to growth?
Hard work.
 

What should the world learn from China?
Entrepreneurial spirit and aspirations are key to successful development.
 

What advice would you give your 18-year-old self?
Life really is what you make of it.
 

Tell us a secret.
Not much of a secret once published!